So, What is SISU?
It’s a mindset. A philosophy. A way of life.
It’s a Finnish word with no direct translation beyond the concept that perseverance can overcome anything. Sisu is the force that motivates Lynx riders to push limits and break boundaries on every trail or mountain.
It’s unyielding grit. Fierce courage. Iron-willed resilience.
Check out our In Search of SISU series and let our Lynx ambassadors inspire you to find out what you’re really made of.